Guest Webinar: How to Improve your Employer Brand

Webinar Overview

New Guest Webinar – ‘How to Improve your Employer Brand’.

In this webinar, Ben Gledhill, Employer Branding & Candidate Experience Manager at Manchester Metropolitan University will cover the following topics:

  • Getting buy-in from the business
  • Brand Advocacy
  • Social Media and the power of content marketing
  • Examples of Companies doing this well
  • Improving your careers site

Ben leads in creating an Employer Branding framework and Candidate Experience strategy for one of the UK’s leading universities, including a “People Proposition”, designing and implementation of new careers site, persona profiling and segmentation, recruitment content marketing and messaging/tone of voice.

Your Trainer

Ben Gledhill

Manchester Metropolitan University

Ben has 11 years of Agency, RPO and Talent Acquisition experience. He kicked off his career as a specialist software Recruitment Consultant, now leading Employer Branding and Candidate Experience at Manchester Metropolitan University. His passion is attracting great people, being transparent and most importanly being genuine! Click here to view Ben’s LinkedIn Profile

Who should attend?

Our free workshops & webinars are for HR Professionals and In-house recruiters at UK based organisations. Unfortunately we cannot accommodate attendees from other business areas. We regret that our events are not open to recruitment consultants, or anyone working for an RPO or job board (within any department).

If you wish to attend but are not an HR professional or In-house Recruiter, please contact us at to find out if you are eligible to attend.

Terms & Conditions:

This session is exclusively for in-house recruiters and HR professionals at UK based organisations, including not for profit organisations. Please do not book on if you work for a recruitment agency, RPO, job board or any company which provides recruitment services (within any department). Please always use your work email address to register for webinars. Registrations made with a personal email address may be cancelled.

In very rare circumstances the webinar may be cancelled, postponed or the venue changed. We will contact you by email to inform you of this, it is therefore imperative that you provide the correct information. Failure to provide all the details we require on the registration form may result in your booking being cancelled.

By registering for this event you agree to be added to EasyWeb Recruitment’s mailing list. If you would prefer not to receive emails about EasyWeb’s services and free training events you can unsubscribe at any time.

Data Protection Act (1998)

Please note the personal information provided by you will be held on a database by EasyWeb Recruitment in accordance with the Data Protection Act 1998. We will not disclose personal data that you have provided to any third party and the information you supply to us will only be used by EasyWeb Recruitment to contact you regarding training/events or our other services.